Ask me about my:
•Personalized Cross Media Campaigns
•Personalized Monthly Newsletters
•Internal Monthly Newsletters
•Strahm Blog via Wordpress
One of the biggest campaigns I created and was the lead on was the, Strahm Freemium Campaign. Although the campaign has past you can take a peek into a past blog to give you an overview of what it consisted of.
If you’re interested, let's dive in and talk further about the campaign flow. Learn more about how I can help you reach your audience by generating interest through cross-media capabilities all while analytics are being generated in the backend.
The Strahm freemium campaign showcased multiple cross media capabilities from VDP (variable data print) with a QR code and pURL, personalized blast emails with link to pURL, and social media interaction leading to pURL. The pURL included a short survey then lead to the freemium webstore where you could create your personalized photo goody and receive via mail with a personalized thank you card. From the beginning, backend analytics were being generated to show how the campaign went every step of the way.
